Creating products:

Step-by-step guide to add and optimize product pages

You can easily add or update a product price, variations, stock quantity, etc. from the Products page in your Zencommerce admin.
​

Add a new product

To add a new product to your Zencommerce store:

1. On your Zencommerce admin, tap Products under the Catalog section on the left menu.
2. Click on the Create Product button.

Creating and optimizing product pages

Zencommerce allows you to add and optimize your product page diverse features.

For your product page, you should add the following details:

1. Start by adding a title, description, media files, and price for your product. This will give your customers an idea of what you are selling and how much it costs.
2. Add product variations if your product comes in different variations, such as different colors or sizes. For each variation, you can include its respective media files and attributes like color, size, weight, and or material.
3. Define the stock quantity for your product so that customers know how many items are available for purchase.
4. Add your product to product collections to help customers easily find it when browsing your online store. You can create collections based on categories, promotions (i.e., "New Year sale", "Summer sale", "Best sellers"), or any other criteria you choose.
5. Create product tags so that your customers find your product through search. Tags are more specific than collections and are usually the keywords that are relevant to your product.
6. Finally, optimize your product for search engines to improve its visibility to potential customers. Include relevant keywords in your meta title and description, and make sure your media files are labeled correctly.

Title and Description

Title: The product title briefly describes what the product is I the simplest way. Choosing a short, concise and understandable name helps customers quickly learn about your product. At the same time, choosing a unique product name can help set your brand and product apart from the rest.

Tip: Make sure you add your target keyword to the product title.

Description: The product description simply explains what your product can do, the features and benefits in detail. To help customers understand what to expect, you should write about what the product does, how it is used, and what advantages it has. You can also differentiate your product from other similar products by highlighting the unique features of the product to entice customers to buy your product.

You can optimize your product description readability by adding headings, bullet lists, making some features bold or italic.

Zencommerce allows you to add product descriptions with 2000 characters or less.

Tip: Make sure you add your target keyword to the product description as well.

Product media

Product media refers to a set of images that you can use to showcase the features, benefits, and differences of your products visually. Product media can help your customers get a better idea of your products and influence their purchasing decisions.

When adding the product media, make sure you have the right image file format and size:

• File format: Zencommerce allows you to add the product images in .jpg and .png formats. If you have another format, you can convert it to one of these formats online.
• File size: Each file should not be larger than 2 MB. If your product image size is larger than 2 MB, you can compress it online.

Setting product price

• Price: The product price is the price set for the purchase of a product. This price is determined by taking into account the cost of the product, the labor involved in the production process, the marketing of the product, and other factors.
• Sale Price: Sale price is a price set below the regular price. This price is usually offered during a special promotion or promotion and allows customers to purchase the product at a more affordable price. Sale prices are used to attract customers' attention, increase sales, and gain new customers.

When setting product prices, consider your tax settings. Learn more about including & excluding tax in product prices.